Why your Vinted items aren't selling, and what to fix first

When an item sits for weeks, it's tempting to blame the algorithm. Usually the listing is telling you exactly what's wrong. Open it and look at two numbers: views and favourites.

No views, or very few

Buyers aren't finding it. That's a search problem.

• The title doesn't match what people type. Lead with brand, then the item, then the detail and size. “Cute top” won't come up for anything. See Vinted title tips.
• Fields are missing. Many buyers filter by size, brand and condition. An empty brand box hides you from everyone filtering by brand.
• The category is wrong. A dress listed under tops won't show up for people browsing dresses.
• It's out of season. A heavy coat in July just won't get many views. Hold it and relist in autumn.

Views, but no favourites

People see it, then keep scrolling. That's almost always the photo or the price.

• The cover photo is weak. Dark, cluttered, creased or cropped. Retake it in daylight on a plain background with the whole item in frame. Here's how.
• It costs more than the one next to it. Search for the same item and compare against sold listings.
• It's not clear what the item is. If a buyer can't tell from the cover whether it's a dress or a long top, they won't stop to find out.

Favourites, but no sale

People like it but aren't committing. They're waiting for a better price, or they've got an unanswered question.

• Drop the price once, properly. Vinted notifies everyone who favourited the item when the price goes down. A 10 to 20 percent drop gives them a reason to buy now.
• Message people who favourite. A friendly note with a small discount works well.
• Add the missing information. Measurements, fabric and close-ups of flaws remove the last bits of doubt.
• Offer a bundle discount so it can go with other items from your wardrobe.

Lots of messages, no sale

If people keep asking the same questions, the answers belong in the listing. Add measurements and a photo of the label, and say how it fits. Then reply quickly. Buyers often message several sellers at once and buy from whoever answers first.

The slow fix that always works

Most of this comes down to doing the basics on every listing, not just the first few. That's hard when each listing takes fifteen minutes. FlipFast cuts that down: take the photo and it writes the title, description, condition, colours, price and hashtags, and can tidy the photo too. You check it and post. Its relist reminders also flag listings that have been sitting unsold so you know which ones need attention.